Bloom Energy Fuel Cell
Bloom Energy Fuel Cell – Bloom Energy is finally ready to debut its Bloom Box, a fuel-cell capable of running up to 100 homes — carrying the potential to fundamentally change how utilities and companies alike generate and distribute energy. The Sunnyvale, Calif. company plans to unveil the massive device this upcoming Sunday on 60 Minutes.
According to a preview of the episode on CBS News’ web site, Bloom has already recruited a prestigious roster of 20 early customers, including Google, Wal-Mart, eBay, and none other than the CIA. Some of them already have the fuel cells, which retail for between $700,000 and $800,000, installed. More information is sure to be revealed on the show, and again during a company-hosted press conference next week.
Bloom has done an impressive job of keeping its technology under wraps until now — even through several fund raises, a public estimation of its valuation at $1.45 billion, and the launch of indirect competitor ClearEdge Power (a company that may find itself in hot water if Bloom dazzles viewers as expected on Sunday).
ClearEdge is a bit different, focusing on $50,000 fuel-cell generators suited to powering individual households and depending solely on natural gas. But it may only have a few years’ head start in this arena. Bloom has already expressed its intention to develop a box for the home market that could cost as little as $3,000 in the next five to 10 years, as Earth2Tech also points out.
Bloom Energy Fuel Cell
 
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